Marketing Executive
- Recruiter
- Tiger Recruitment
- Location
- London
- Salary
- £27000 - £30000 per annum
- Posted
- 27 Jul 2022
- Closes
- 23 Aug 2022
- Ref
- TRE/JP/HQ00027061
- Contact
- Jessica Pitt-Nash
- Job Title
- Sales Executive
- Industry Sector
- Marketing
- Contract Type
- Permanent
- Hours
- Full Time
Job Title: Marketing Executive
Reports to: Marketing Manager
Hours of Work: Office hours 8.30 to 5.30 pm, five days per week
Job Summary
Reporting to the Marketing Manager, the Marketing Executive supports the marketing function across a number of core areas including content creation and copywriting, digital communications, and analytics and reporting. You will assist with Tiger’s internal and external content for all our communication channels, with a strong focus on written content and SEO optimization. It is your responsibility to maintain quality and consistency across all media types, driving engagement and brand exposure.
Responsibilities include:
Printed and digital content
Benefits
Reports to: Marketing Manager
Hours of Work: Office hours 8.30 to 5.30 pm, five days per week
Job Summary
Reporting to the Marketing Manager, the Marketing Executive supports the marketing function across a number of core areas including content creation and copywriting, digital communications, and analytics and reporting. You will assist with Tiger’s internal and external content for all our communication channels, with a strong focus on written content and SEO optimization. It is your responsibility to maintain quality and consistency across all media types, driving engagement and brand exposure.
Responsibilities include:
Printed and digital content
- Plan and create insightful communications across
- Tiger written blogs
- Externally published articles and newsletters
- Press releases and comments as and when required
- Videos and podcasts
- Internal and external email newsletters
- Awards entries
- External surveys and feedback forms
- Presentations, pitches and RFPs
- leadership content for content marketing campaigns
- Printed marketing collateral across Tiger Recruitment’s brochureware
- Tiger’s website
- Tiger’s social media channels
- SEO-specific website content and landing pages
- Review analytics and content performance to inform future content strategy
- Ensure online content is SEO-optimised where relevant
- Ensure all content meets the requirements set by Tiger’s brand, style and tone of voice guidelines
- Proactively approach and engage with contributors or third parties, growing and managing contributor relationships through interviews and partnerships
- Manage and brief Tiger’s external designer
- Create and adapt social content for a range of audiences and campaigns
- Schedule and plan content across all of Tiger’s social media platforms using our social media scheduling tool
- Ensure visual assets and photography are on brand
- Respond and engage with Tiger’s social community as and when required
- Work with Tiger’s consultants to update their individual LinkedIn profiles to maximise engagement
- Review monthly analytics and performance to test and finesse our approach
- Monitor social trends and stay up to date with changes to each platform’s algorithm
- Work with the Marketing Manager to set and monitor quarterly and yearly targets for the performance of digital content
- Collect and analyse data across Tiger’s website, social channels and email marketing platform to inform the content strategy and increase leads
- Carry out research activity for the Marketing Manager as and when required
- Liaise with external suppliers to co-ordinate gifting ideas and branded merchandise
- Impeccable written and verbal communication skills
- Excellent attention to detail
- Ideally, successful candidates will have held at least 1-2 years in a similar role
- Experience with a CMS is preferred
- Working knowledge of Adobe Creative Suite is beneficial but not essential
- University degree in marketing, publishing, journalism or similar preferred
Benefits
- 25 days’ annual leave on pro rata basis (one day to be taken over Christmas) plus office closed between Christmas and New Year
- 4:30pm finish on a fortnightly basis
- Private health cover after probation period
- Team away days
- One duvet day each year
- Two volunteer days paid each year
- Legacy-in-service initiatives to promote personal training and development
- Overseas trips dependent on company performance
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