Marketing Executive

JOB TITLE: Marketing Executive 

COMPANY: Not for Profit

CONTRACT: Permanent

HOURS: 09:00am-17:00pm

START: ASAP

SALARY: £33,000-35,000

LOCATION: Old Street *Hybrid working*x2 days in the office!

Benefits: 25 days holiday + BH, training budget and support for lifelong learners, performance related bonus scheme, wellness activities, flexible working arrangement, social events & a fabulous, dynamic office in Shoreditch for the days when you are in the office!

CULTURE:  Inspiring, collaborative, nurturing and dynamic!

WOW FACTOR: Opportunity to support on an incredible project within a truly outstanding organisation that champions supporting social issues!

Our client is a not-for-profit organisation that specialises within the Education sector, they are a very dynamic and collaborative team who are currently in a very busy period of the busy.

They are looking for a super eager, ambitious, and personable individual to support the Events team as a Events Coordinator, you will be passionate about giving back to the community, want to be part of an organisation that helps and supports others and be an integral part of a team!

DUTIES INCLUDE BUT ARE NOT EXCLUSIVE TO: 

Responsibilities

• Planning and implementing marketing campaigns to support activities such as events, training, policy initiatives and member services
• Managing the marketing budget; reporting on ROI
• Writing, creating and deploying regular email marketing campaigns to all company wide audiences including members, non-members and schools
• Managing the website and its future development; keeping the site up to date; using analytics to monitor success and inform decision making
• Delivering monthly reports on KPIs and quarterly reports for our Executive Council
• Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes
• Communicating with colleagues and key stakeholders, including members, schools, politicians and the media
• Using social media for both paid and organic campaigns to drive traffic and increase followers (Twitter, LinkedIn, Facebook etc) ensuring usage at all levels of the organisation as well as having day-to-day responsibility for the BESA accounts
• Identifying new marketing channels to help deliver the BESA strategic plan
• Writing and editing company comms, blogs, articles, press releases and printed marketing materials

   SKILLS, EXPERIENCE AND ATTRIBUTES REQUIRED: 

• Ability to write engaging copy – strong written English essential
• Experience of education market preferable
• Excellent interpersonal skills with the ability to communicate effectively at all levels, both internally and externally
• Passionate about social media, plus experience of paid-for campaigns
• Experience in use of CRM systems, Mailchimp, SurveyMonkey, Google Analytics, PowerPoint, Word, Outlook and Excel
• Experience in using CMS websites, especially Wordpress
• Excellent presentation skills and telephone manner with the confidence to engage with a wide range of companies
• Strong organisational skills, with an ability to juggle multiple tasks under pressure
• Responsive, agile and able to pivot and re-prioritise due to emerging member needs and policy developments
• Knowledge of SEO optimisation a benefit
• Educated to degree level, or equivalent work experience