Head of Marketing and Member Communications, Financial Membership Association

Central London
Up to £65,000 + excellent benefits
11 Jan 2021
14 Jan 2021
Industry Sector
Banking / Finance
Contract Type
Full Time

Do you have at least 3 years’ experience working at management level in marketing and internal communications?

Are you a brilliant copy writer and editor with an excellent standard of English?

Do you have experience of working in a Membership Association or in financial services?

Our client is looking for a dynamic marketer to work with the Director of Membership Services to lead the marketing and member communications activities and manage a team of 3.  

You’ll be working in a collaborative and agile culture where everyone is happy to roll their sleeves up.

What you’ll be doing day to day:

  • Developing and delivering the strategy in relation to marketing and member communications
  • Building and executing a clear editorial content programme
  • Working across various teams to ensure commercial and non-commercial targets are achieved
  • Building and maintaining the organisation’s brand integrity across all platforms
  • Leading the design, content and production of publications and collateral
  • Reporting on success metrics against a clear set of KPIs
  • Taking the lead on website design and content, social media material and video
  • Providing input into the development and pricing of Membership Services

The skills and experience you need to bring:

  • 7+ years marketing experience and a good knowledge of all aspects of marketing and communications
  • Proven experience of developing and executing strategy in line with business strategy
  • Team leadership experience with the ability to coach and empower
  • Highly articulate with excellent writing, editorial and graphic design skills
  • A natural storyteller with the ability to build inspirational brand narratives
  • Track record of implementing innovative and impactful marketing plans and campaigns
  • Knowledge of the principles of SEO, digital marketing practise and trends
  • Ability to manage multiple projects and deliver to a high quality at pace
  • Experience in the Private Equity / Venture Capital industry beneficial

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