Digital and CRM Executive

London (Greater)
05 Jul 2019
02 Aug 2019
Industry Sector
Contract Type
Full Time

Our client who pioneered the concept of the shared work-space would love to recruit a Digital Marketing Executive.  The role will fast paced and varied and will require a creative mind and a background working with customer segmentation and email marketing. Candidates for this role should have strong communication skills and a good working knowledge of email platforms and digital marketing techniques (e.g. advertising, PPC, SEO, social media and ECRM).  In addition to CRM systems Pardot and Salesforce.

Duties will include;

  • Owning and managing the CRM platform.
  • Leading CRM agenda alongside Senior Digital Marketing Manager.
  • Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty.
  • Customer Journey Mapping analysing touch points with the organisation and maximising commercial opportunities.
  • Managing the build, scheduling and send of all customer email activities
  • Manage reporting on all campaigns and identifying what works well and where there are challenges and opportunities.

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