Marketing Assistant/ Interior Design Industry

Marketing Assistant

• Salary: Up to £24,000 + bonus
• Huge Global events and exhibitions organiser within interior design
• Excellent benefits including pension, healthcare, frequent social events
• Brilliant culture, working conditions and training
• Gorgeous London Bridge based offices

Our client prides itself on delivering 4 highly creative and progressive market leading design exhibitions for the trade. The UK team reports in to the North America division that also delivers a number of market leading design events throughout North America.

The UK portfolio’s largest event takes places every two years at the NEC Birmingham and 2 other smaller events take place annually in London.

Reporting into the Head of Marketing, this role will support the marketing campaigns for the four trade events within the Design Portfolio for a portfolio of exhibitions within the Interior Design industry.

The campaigns use the full marketing mix to deliver complex and exciting marketing activity to ensure that they meet their objectives. 

Role 

We are seeking a Marketing Assistant to help support the team in the delivery of these fast-moving marketing campaigns. The successful candidate will work with the team across various channels, including print, websites, email as well as taking responsibility for key projects such as delivering marketing activity through our media partners. 

Responsibilities include:  

• Support marketing plans with input and support from Head of Marketing and Senior Marketing Executives, including:
  • Updating and editing the shows’ websites
  • Creating content pieces such as infographics, templates, animations and polls
  • Copywriting, design, proofing, mailing, printing
  • Data building and analysis

• Work with international and UK media partners and associations to secure the appropriate coverage
• Record results from marketing activity on a weekly basis
• Effectively manage relationships with suppliers
• Manage post show research and any ad hoc research projects
• Assist with collating all relevant materials for each event, ensuring that the content is up-to-date and correct
• Industry monitoring: keep up to date with industry news and competitors to inform marketing campaigns and audience insight
• Budget management: work with Marketing Manager to manage budgets and targets
• Create marketing collateral: brief in new creative designs and coordinate feedback through to completion
• Administrative or other marketing support to assist with the efficient running of the department
• Any ad-hoc projects which arise

The ideal candidate will have:

• A graduate with a university degree

· Proven marketing experience

• Excellent copywriting skills and understanding of the role of content to drive engagement and action
• Strong attention to detail

· Strong interpersonal and stakeholder management skills, able to work with a range of personalities

• Digital marketing expertise across a range of marketing channels
• Database segmentation, analytics and reporting experience
• Working knowledge of online analytics programmes
• Ability to meet deadlines and work under pressure
• Strong understanding of basic marketing skills and processes
• Strong copy-writing skills and understanding of the role of content to drive engagement and action
• Excellent communication skills
• Some basic design skills
• Excellent independent and team collaboration skills

OTHER PREFERRED ATTRIBUTES:

• HTML knowledge
• Adobe suit software
• Experience using analytics tools such as Adobe Analytics preferable
• Experience of using CRM / database management software
• Use of Marketing Automation Software
• Experience of an event or exhibition would be an advantage